Sarah “Sparkles” Ruberg is the Founder and CEO of Our Thrive Tribe, a strategic marketing agency that helps industry partners and DSOs grow their brands and businesses through intentional visibility, positioning, and relationship-driven strategy.
With over a decade of experience in dentistry, Sarah was inspired early on by clinicians stepping into entrepreneurship. Today, she partners with founders, executives, and organizations to build brands that don’t just look good - but drive real opportunities, from strategic partnerships to talent attraction and long-term growth.
At the core of her work is a simple belief: the quality of our lives is determined by the quality of our relationships. By helping her clients gain clarity in how they show up, Sarah enables them to build trust faster, connect more meaningfully, and become known by the people who matter most.
From designing a clear “hero” offer and pricing architecture to staffing and scheduling that protects chair time, aesthetic dentistry can become a predictable revenue stream rather than a distraction. This session shares a practical playbook for owners and practice leaders looking to launch or grow aesthetics with operational discipline and a measurable patient acquisition system.
