Speakers

Nita Stella leads Upstream's direct to consumer digital strategy, and recently launched our patient facing portal, FreeBC.org. She is a seasoned digital healthcare product executive with over 30 years of experience leading initiatives at a range of organizations—from early-stage startups to high-growth companies such as Teladoc Health, Aetna, Kaiser Permanente, NYU Medical Center, and Ernst & Young, to name just a few. Throughout her career, Nita has built award-winning products and solutions that have expanded access to care and improved healthcare delivery through the thoughtful use of technology and rapid product deployment. For millions of users, she has developed virtual care platforms, online consumer education tools, patient portals, provider applications, and more.